Category Archives: L’OREAL PROFESSIONNEL

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Behind the scenes

 
YEAR 2024

LONDON FASHION WEEK

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OUR TEAM JOINED L’OREAL PROFESSIONAL BACKSTAGE AT LONDON FASHION WEEK..

Laura Roberston (Manager and Colour Specialist, Belper) and Yvette (Master Stylist, Belper) were invited to assist L’Oreal Professionnel backstage at London Fashion Week at the Peter Pilotto and Barbara Casasola shows.

PETER PILOTTO, hair by Anthony Turner

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‘The collection features graphic lines inspired by a kid’s toy racing track and we wanted to bring the idea of the track’s curve into the hair,’ said Anthony Turner. Handsomely boyish at the front, Turner prepped it with a mixture of Tecni.ART PLI and Full Volume Mousse, blow-dried it forwards – then used his fingers to swish a deeply side-parted curve over the forehead, adding a small ‘S’ bend at the temple to replicate that racing car track. Finger raking small, natural ripples into the hair at the back as he dried it, Turner misted in Wild Stylers Crepage de Chignon to give a cool, matte finish and a hint of modern girlishness.

BARBARA CASASOLA, hair by Adam Reed

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At Barbara Casasola, Adam Reed also had texture on his mind. Here he coined a new term for a loosely swept-back style with an ‘un-grunge’ finish. ‘It’s like a grungy texture, but it feels healthier and has a loose, luxuriousness to it that encapsulates the Barbara Casasola woman,’ said Reed.

Blow-drying Tecni.ART PLI straight onto dry hair to seal the cuticle and lend it a home styled quality, he sprayed Infinium Extra Strong spray onto his hands then raked them back through hair, sweeping it away from the temples. Then for a top trick: A strip of crepe paper was misted with more Infinium then clipped over the head – ear to ear – to set the back-swept movement in place. Removing it deftly in the line-up, he finished hair with a misting of Wet Domination Shower Shine spray for a dose of healthy shine.